Have you "google" today? You may have noticed that something feels slightly different - the look and feel of search results have changed!

Today’s metamorphosis responds to the increasing richness of the web and the increasing power of search - revealing search tools on the left and updating the visual look and feel throughout. While Google is constantly rolling out small changes and updates, today’s changes showcase the latest evolutions in the search technology, making it easier than ever to find exactly what you're looking for.

What’s new and what’s changed?
Google added contextually relevant, left-hand navigation to the page. This new side panel highlights the most relevant search tools and refinements for your query. Over the past three years, Google had launched Universal Search, the Search Options panel and Google Squared, and it’s those three technologies that power the left-hand panel.

Universal Search
helps you find the most relevant types of results for your search. The top section of the new left-hand panel builds on Universal Search by suggesting the most relevant genres of results for your query and letting you seamlessly switch to these different types of results. The “Everything” option remains Google's essential search experience with different types of results integrated into the main results, but now you can also easily switch to just the particular type of results you are looking for.

Google's expandable Search Options panel launched last spring brought many rich slice-and-dice tools to search. The new left-hand navigation showcases these tools and enables you to get a different view of your results. Perhaps you’d like to see images from each of the results or just the newest information? These options are all on the left, and Google's technology will suggest the tools that are most relevant and helpful to your query.

Google Squared (available on Google Labs) helps you find and compare entities. Google's “Something different” feature builds on the technology in Google Squared to find other entities that are related to your query, so you can easily explore not only the results for your current query but other related topics.

In addition to the left-hand side changes, Google has updated the look and feel in terms of their color palette and their logo. These changes are slight, keeping our page minimalist and whimsical, but make their overall look more modern.


The new design refreshes and streamlines the look, feel and functionality of Google, making it easier to pinpoint what you’re looking for. It’s powerful, yet simple. 

Today’s changes are the latest in Google continuing efforts to evolve and improve Google.


sources : Google Blog

StumpleUpon DiggIt! Del.icio.us Blinklist Yahoo Technorati Simpy Spurl Reddit Google I'm reading: Google undergo metamorphosis : new look, new feel ~ Twitter FaceBook

0 comments

Post a Comment

Related Posts with Thumbnails